Edge Direct Blog

Insights: Press Release

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Edge Direct, a Moore company, receives four 2021 MAXI Awards

Awards align with Edge Direct’s commitment to fundraising excellence and innovation

Kim Harmon

Edge Direct names Kim Harmon as Vice President of Integrated Direct Response Marketing

Promotion aligns with Edge Direct’s commitment to lead transformational growth for recognized nonprofits

Karen & Diane

Edge Direct announces the promotions of Karen Jones and Diane Dotterweich

Promotions align with Edge Direct’s nonprofit client growth

Margaret Chialastri

Edge Direct names Margaret Chialastri as vice president of development

Chialastri will serve as the Agency lead for one of Moore’s largest enterprise clients while continuing to lead Edge Direct’s digital practice.

Becky Odum

Edge Direct names Becky Odum as chief strategy officer

“Becky has been instrumental in helping to shape the strategic and analytic successes of Edge Direct clients,” said Kathy Calta, president of Edge Direct.

Edge Direct Branding

Edge Direct launches new branding and marketing mission

This marks another significant milestone in the company’s evolution as Edge Direct continues to lead transformational growth for recognized nonprofits.

Leadership Story Lab

Importance of Business Storytelling

In February, members across the Moore enterprise participated in a Leadership Story Lab to further their knowledge of business storytelling. Liz Gordon, Senior Director of Analytic Services at Edge Direct, saw tremendous benefits from attending this session that she has since taught to her team of analysts. Mastering the art of business storytelling allows you […]

Marti Allen

Marti Allen joins Edge Direct to lead creative

Edge Direct, a Moore company, announces the addition of Marti Allen as vice president, creative director. Allen will lead, shape, and conceptualize all design and campaign creative for Edge Direct and its clients.

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