In social media advertising, Twitter is often an afterthought. But can it cut your cost to acquire in half?
In social media advertising, Twitter is often an afterthought. But can it cut your cost to acquire in half?
It is happening across the country. What do we do with our events, canvassing, and major gifts, all of which involve face-to-face contact? Will our direct response fundraising suffer? Will we make it through? The past can be our imperfect guide to navigating COVID-19.